Digital Transformation Insights

Wed, 27 Sep 2017

The Era of Voice and Visual

The Era of Voice and Visual : Next frontier in digital disruption

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Fri, 30 Jun 2017

Using Geofencing to Interact with Customers to drive Engagement

Using Geofencing to interact with customers to drive engagement

As of 2017, there are an estimated 2.32 billion smartphone users, out of which 80% of shoppers use their smartphones to purchase products. In an age of digital transformation, the retail and financial industries have turned to geofencing to target a wider audience and increase their businesses. Using GPS, RFID (Radio Frequency IDentification), wifi or Bluetooth, geofencing establishes a geographic virtual perimeter around a specific location like that of a retail store.

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Thu, 29 Sep 2016

Omnichannel Retailing Lessons for the Holiday Season

holiday-season-for-Omnichannel-Retailers

The 2015 holiday season set some impressive new records:

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