Search can be your one and only interaction with a customer. Make it count.
Incorporating user data, deploying Smart search and discovery functionalities like auto-complete, visual search, self-learning searches can help you create personalized search results and a highly profitable customer experience (CX) without retooling the front end. Searchandising a.k.a. fusing site-search and navigation with merchandising can boost sales, conversion rates, and Average Order Value (AOV). Searchandising can make or break your Ecommerce experience.
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Posted by Michael Levine on 02:54
Labels: Visual Search, Omnichannel Personalization, personalization, CX, searchandising, analytics